I Turn Ideas Into Products That Scale.
Bogotá-based Innovation Specialist building custom web experiences, AI-powered tools and smart automations for teams that want to move faster.
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Years of Experience
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Projects Delivered
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Service Areas
Hey, I'm Juan.
I build what matters.
I started with people, not code. That human-first thinking drives every digital product, automation and web experience I build.
From Data Analyst to UX Designer to Innovation Specialist — my career has always lived at the intersection of people, technology and ideas. I'm a freelance developer based in Bogotá, Colombia, focused on custom web development, UX strategy, AI integrations and workflow automation. Today I use AI not as a shortcut, but as a tool to build smarter and ship faster.
Tech Stack
Digital Builder
First custom websites, landing pages and digital products from scratch.
Tech Explorer
Dived into blockchain, crypto ecosystems and test automation with Selenium.
Data Analyst
Raw data into insights with Looker Studio & Power BI.
UX Designer
User-centered design bridging business goals and people.
Innovation Specialist
AI-powered solutions & custom digital products.
Services built around
real business impact.
Custom Web Development
Tailored digital products built from scratch for startups and businesses in Colombia and worldwide. No templates, no shortcuts — purposeful code that solves your specific problem.
AI-Powered Integrations
Connect AI to your workflows and products. From custom chatbots to full AI-driven platforms — built to scale with your business.
Data Visualization & Analytics
Turn complex data into clear visual stories. Custom dashboards in Looker Studio, Power BI, or built from scratch.
SEO Strategy & Implementation
Organic growth that compounds. Technical SEO, content strategy, and on-page optimization so the right people find you.
UX & Digital Strategy
Research-driven UX design that turns user insights into product decisions. Wireframing, prototyping and digital strategy that aligns your product with what users actually need.
Workflow Automation
Eliminate repetitive work with smart automation using n8n, Make and custom API integrations — I connect your tools so your team can focus on what actually matters.
Things I've built
that actually shipped.
Build something
with me, live.
Let's build something
great together.
Have a project in mind? I'm currently available for freelance work.